To begin with — drop statistics. Sent ten of the articles we choose to publish an average of two, sometimes subject to revision. To clarify: on many industry sites you can easily publish any text. But we prefer not to waste time (and our website visitors) to *any* web site.
We are often asked established options to create an doc to be published. Someone wants to become more known in the industry, someone to share interesting experiences and thoughts with colleagues, many want both. All of these goals are worthy, the small document was effective.
Today we’ll show you tactics to craft a quality text for industry publications, what to do and why (what to do — will tell you too). But at the same time explain what submitting consider advantageous, and even look to us on the editorial kitchen.
Sometimes the structure itself dictates the theme and then it’s very simple. new topic should the us continue space exploration Essay
Sometimes you have to think about it. But the problem is in any case can be solved, and most authors it is.
At this stage, usually by itself *accumulates* the information: the thoughts, arguments and theses. Record them directly into the desired blocks of the structure. Then, when you generate text, will be just to develop the idea and to clarify wording.
First, don’t be afraid to put in writing down simply and clearly. In fact, as time is the most valuable.
A marvelous example from recent news: rules regarding how to explain the essence of the scandal with Panamanian archive so, to understand even a child of five:
*Children have piggy banks that they hold in the house of his friend. The mother of this friend no matter how they got the money. Some store piggy in someone else’s house, for understandable and even noble reasons: a person saves my mom a gift and didn’t want to spoil the surprise, the other protects their savings from the encroachment of big brother. But the other children are hiding their piggy banks to hide their bad behavior — someone stole the pocket money their friends, and someone stole from mom’s purse. And now mother of all these children learned that their piggy banks stored outside the home, and get started to understand who behaved well and who is not*.
— an example taken from *jellyfish*
If you’ll clearly explain to kindergartners the essence of the Panamanian leaks, it is clear to apply the theme industry colleagues — task and do simple
Second, use words accurately. If you are unsure of the meaning of the word — be it a term or something common, look to online dictionaries and reference books, they are straight forward to Google.
Thirdly, be short, it’s important. If instead of three words, just a single need to take 1. Don’t give weight and make the text bigger and deeper. They spoil the impression about the author. And at the same time complicate our work: cleaned piece from verbal weeds will still have to publish unedited text — procedures to invite guests in the untidy apartment. new topic should you give money to beggars Essay
Read more about aidarska problems with language.
If you intend to put in composing articles often, brainstorm a couple of books about the language. They are convenient to read, very helpful to include a language and universal thinking: a useful, no matter what you going to write down down.
*Up and down* — killer words really good text, the temptation of the writer. If you understand painless ways to improve the text — do it. Editor the more will see his shortcomings. Most likely the remake will give you the chance quickly: after all, you are already deeply immersed in the topic and thought of everything. The result will be better — and your reputation as an expert will benefit.
…And what to do
We have seen not difficult practices to do it most suitable. Now go through the typical mistakes they admit many. Therefore, this section is no less important than the previous just one.
That the author have nothing to share, often says the name is too generic, is suitable except that for voluminous books. *Motivation* of *Adaptation*, *Grades* are *the Art of management staff* — all titles of real texts that we sent. The authors believed that uncover these themes they were capable to 2-4 pages.
The practitioner usually sees a really specific problem and writes without abstractions, based on experience.
Any HR consultant and a Manager is in a better position than copywriters or PR people: he has got the experience practice. He knows how things really are.
Written off (rewritten) text is always visible. No magic — just the routine editorial work and experience. So a decent recruiter understands immediately when the candidate *FIB* myself a few extra achievements or retroactively *increased* wages.
— And imagine that the Earth is someone’s project.
— That explains why the planet has so much water…
So. Pouring water is not necessary. Work Aquarians are ready to do everything, so *competence* this is not interesting to anyone. No *as everyone knows*, *numerous studies show* and other things in the same spirit. Each argument must be justified (otherwise it is not an argument at all): provide links to case studies, to mention the names of those who know something and so on. Yourself can only leave passwords and turnout.
Taking care of company promotion, you belittle yourself as an expert. By the way in which, texts written by experts and spin-doctors, not that really easy to distinguish — they simply cannot be confused!
Choosing between a meaningless text that is written smoothly and correctly, and the text is useful, but with errors, we will definitely get to publish the second. Literacy is a really good thing. But it is primarily the subject matter, and everything else we will help to put in order. Proofreading and editing is part of our work (this, incidentally, sets us apart from most industry online publications).
Good articles, its…